Customer success journey

A customer success journey is action orientated.

Personal service can make all the difference to customer success Personal service can be your key point of difference when it comes to creating customer success. When you are serviced personally by the business owners, from the initial phone call, through to the successful settlement of the sale, it can be most gratifying. Unfortunately, it…

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Community performance counts

Improve community performance where it counts.

Ever wonder why some communities work better than others? Whatever you do make sure the community performance makes you happy and the people in the community happy. It is the integration of social, environmental and economic objectives and strategies which will best address regional community performance. Small businesses are tired of working with companies and…

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Community websites need redesigning

Community websites you window to the world

Why should you educate people in redesigning community websites? Redesigning is often one of the last things you think about in regional communities. There always seem to be more important things to do. After all,  community websites are just websites, or are they? However, it’s critical to learn about, understand and acknowledge the role your…

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Waste management really matters

Community waste management needs improving.

Why ruin your community with poor waste management Preserving the ‘regional dream’ means banding together to maintain and enhance a pristine environment for everyone to enjoy. Community waste management should never be allowed to be taken for granted.  You do not have to travel far to find a polluter river or creek. Prosperous communities can…

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Capacity building makes things happen

Nothing mush happens without capacity building.

Building community capacity is critical Capacity building is something everyone talks about,  invest in, they practice it. How does it apply to a community and our families, what is really meant by it and how can we measure it? Capacity has been a make-or-break issue for many communities, with many small towns and villages falling by…

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High-performance builds communities

Technology will drive future high-performance

Artificial Intelligence leads to high-performance communities. Artificial Intelligence should now be on every communities agenda. Of course, only if you want to be a high-performance community. Recognised both domestically and internationally, Australia’s electronics and information technology industries are highly valued. They are seen as critical enablers and drivers of innovation in many industry sectors. We…

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Automation improves outcomes efficiently

Automation makes life easier

First, learn about what is possible Policies and tools to manage the user’s ability to handle marketing automation are rapidly developing. While access to product and service information and applications, is relatively advanced, marketing automation is still in the early stage of adoption. The rapid adoption of mobile devices and their management is a crucial…

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Community infrastructure outlook matters

Community infrastructure could be letting the community down.

Creating traction with technology and frameworks Stay focused and avoid putting the community’s aspirations on hold. Communities have abilities, traits, and intelligence to work help build community infrastructure. Developing these to their fullest extent could be thought of as developing our potential, or capacity to do the job. This is where technology and frameworks come…

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Mashups create innovative solutions

Mashups create innovation

Entrepreneurial mashups can quickly lead to innovation The term mashups came out of the computer industry, where they used ideas from more than one source to create a single new product or opportunity. Today it can be applied to anything. Think about food and all the nice dinners you can create with unrelated ingredients. Perhaps watch…

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Marketing blunders send businesses broke

Marketing blunders are expensive.

If you keep making marketing blunders you can go bust. Digital technology is continuing to open up whole new ways of marketing and avoiding the usual marketing blunders. Digital marketing has evolved to the point that it is now starting to dominate how small business and non-profits do their marketing. The big question is, how…

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