Adversity demands dramatic changes.

Adversity demands a massive shift to a new way of life.

As you may have noticed, adversity demands change as businesses aggressively move online. Unfortunately, many are scurrying around trying to cope with the new technologies, and their business started to stall as walk-in customers disappeared almost overnight.

It’s not like we couldn’t go online all along. It took the COVID-19 virus to give everyone a big wake-up call worldwide. Lack of preparedness and the required talent became apparent to even the oldest and most significant businesses.

So many people now realise it’s possible to run their business, if not entirely, then at least partially online. And bingo, they may suddenly realise they could attract customers from all over the world. Their backyard suddenly became more abundant and exciting as they started doing business with people they had never met.

On Wednesday, March 11, 2020, the World Health Organisation held a media briefing to declare the COVID-19 outbreak a global pandemic. The impact of the virus was sudden and cruel, and even though few people died in our country, many will suffer the consequences of no vaccinations for many years to come.

Adversity causes us to rethink everything we do.

A few years ago, it still seemed that many businesses weren’t ready for 100% virtual relationships, but now they are.  We are in extraordinary times, which demand extraordinary action on everybody’s part.

Many feel vindicated for having established home-based businesses. While businesses that depend on foot traffic are being interrupted, they continue with a surge of new activity.

This virus pandemic should have become a big wake-up call.

All businesses, farmers, non-profits, and governments should pay more attention to risk management without becoming risk-averse. Many are in for a hard slog, but there will be an end to it. Now is the best time to create new initiatives to propel you into a better future.

Use this time to absorb new practical knowledge that will help you build the best life you can for yourself and your family. Further useful information is the key to a better future. Information and knowledge are everywhere, and it’s continually multiplying. That’s why planning for ‘big data’ to support your customers and your business is more critical now than ever.

When forced into isolation, we must use the time to think critically and strategically. Perhaps now, adversity demands that we engage in entrepreneurial thinking to help with problem-solving and decision-making as we try to visualise the future.

Quotable Quotes.

“While this is the first pandemic caused as a result of a coronavirus, it also is the first pandemic that can be controlled”. Dr Tedros

“The spread of irresponsible and opportunistic messaging about the COVID-19 virus needs to be controlled. We must learn how the misinformation spreads like the virus and how we can do better next time”. Peter Sergeant