Blog - Business Insights

Detailed practical knowledge on important subjects for being successful.

Entrepreneur's drought experience can be both good and bad.

Entrepreneur’s drought roller coaster

May 24, 2019 | 0 Comments

A case study by Peter Sergeant Here is a snapshot of my entrepreneur’s drought experience, from a ‘real job’, successful business to devastation and back to reality. I now believe entrepreneurs are born, not made, even though many can have some of the characteristics. Drought certainly brings out those characteristics. Everyone will make mistakes and…

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Small, medium and Micro-businesses make up 97% of all buisnesses.

Micro-businesses growing communities future

May 21, 2019 | 0 Comments

What are micro-businesses? The Australian Bureau of Statistics (ABS) classifies a micro-businesses as a sub-set of the micro-businesses category with 0–4 employees. Small businesses have 5-19 employees. There are well over 3 million businesses of all sizes trading in Australia. Of these, 97% are small businesses, and within this category, 85% are micro-businesses. There are…

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Building technology successfully requires planning.

Building technology solutions better

May 14, 2019 | 0 Comments

Building technology solutions can be frustrating As someone who has been looking at building technology solutions for decades, I can tell you first-hand disappointment comes in abundance both in vendors and the technology they offer. It can prevent you from growing your business by holding you back from taking on client work as you spend…

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Improve your competence in digital marketing

Competence improves marketing capacity

May 7, 2019 | 0 Comments

Competence enhances your digital marketing while reducing fear Your distinctive competencies are a combination of knowledge, experience, reputation and achievement. It is focusing on these competencies which increase your capacity to make things happen. Identify a need for a product or service in an industry where you have distinctive competence. You can substantially increase your…

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