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Detailed practical knowledge on important subjects for being successful with content and content marketing.

Building good recipes and processes improves outcomes

Building recipes for business success

October 21, 2019 |

Get the recipe right, and you will have plenty to celebrate. If you want to bake a cake, you need to be building recipes which work. It also holds when building a successful business or non-profit. Despite there being good conventional rules for success, too few follow them. If you hate what you do, no…

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Ask the right questions, then listen.

Right questions deliver better content, better outcomes.

October 14, 2019 |

Outsourcing content writing requires the right questions Improving outcomes is about making sense of complex business processes and improving the operational aspects like content marketing. This means asking the right questions and good communications with quality content. Seek to eliminate poor content, improve human touchpoints and make use of outsourcing so you can focus on your critical…

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Take a chance with external advisors, you might even like it.

External advisors critical success factor

October 7, 2019 |

You will find external content writers (sometimes called coaches, advisors, facilitators, consultants, mentors) can help you make your dream come true. They can act as your planning, marketing and training coordinator. Good content writers are good listeners, not a talker. How well do you think your football team would go if they didn’t have a…

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Strengthening services for better outcomes

Strengthening services delivery during drought.

September 30, 2019 |

How will your health organisation cope with strengthening services? Strengthening services delivery is critical to managing health-related issues when dealing with drought and adversity. For the seven million people living in regional, rural and remote Australia, future health care and prevention programs are fundamental. Goals must include the delivery of interventions to reduce the impact…

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