Start-up

Building reality futures

Building reality into your decision-making.

Will your toolkit take you to the future Be sure you are not running away from your problems because it is a race you’ll never win. While it’s never too late to start over, be sure you are doing it for the right reasons. Once start moving from your current reality and commit to building…

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Written proposals pay dividends

Written proposals work.

How to prepare written proposals Success will often hinge on your ability to write a sound plan or business case. A proposal is designed to get your message across in such a way you will receive the positive responses you are looking for: If necessary meet with the person or organisation you are targeting. You…

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Regional hotspot for small business

Regional hotspot for creativity and innovation

Regional areas can enhance your lifestyle and business With all the evolving technologies and globalisation, our regions have become the ideal place to start and run a business, non-profit organisation or advisory practice. Regional areas are a hotspot for improving lifestyles and business operations Businesses with technology competencies are more confidently relocating to our regional,…

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Self-confidence increases action orientation

Self-confidence increases with action orientation

Self-confidence increases with each new day, if your give it a chance. Build your confidence to avoid an ‘average’ life Action orientation is the key to building your self-esteem as your self-confidence increases. The more actions you take, the more practice you get and so the better operator you become. Even when you are coping…

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Planning wisdom produces better plans

Structure plays significant role planning wisdom.

Planning quotes can enhance your future. A Case Study by Peter Sergeant I have found it’s important to know and understand what motivates you. Over the years I have collected thousands of quotations for famous, and not so famous people which have both inspired and encouraged me throughout my career. Along the way, I came…

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Entrepreneur’s drought roller coaster

Entrepreneur's drought experience can be both good and bad.

A case study by Peter Sergeant Here is a snapshot of my entrepreneur’s drought experience, from a ‘real job’, successful business to devastation and back to reality. I now believe entrepreneurs are born, not made, even though many can have some of the characteristics. Drought certainly brings out those characteristics. Everyone will make mistakes and…

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Micro-businesses growing communities future

Small, medium and Micro-businesses make up 97% of all buisnesses.

What are micro-businesses? The Australian Bureau of Statistics (ABS) classifies a micro-businesses as a sub-set of the micro-businesses category with 0–4 employees. Small businesses have 5-19 employees. There are well over 3 million businesses of all sizes trading in Australia. Of these, 97% are small businesses, and within this category, 85% are micro-businesses. There are…

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Shapes enhance branding design

Shapes can enhance marketing.

Just as colour can affect mood, so to can shapes Images are all around us and impact everything we see; we subconsciously connect our emotions to shapes. For example, rounded edges are softer and more approachable, while forms with sharp lines and edges depict strength and resilience. A basic understanding of the psychology of shapes…

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Personalise marketing communications

Personalise marketing messages.

Re-evaluate the effectiveness of your business or non-profit marketing There is so much marketing which is ineffective and annoys us all. The popups, high-pressure, spammy, interruptive, overpriced, overhyped, under-designed selfish gobbledygook in which some business people engage. They are wishing and hoping; no personalise marketing, nothing converses to valuable clients and customers. Can your clients…

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