Innovative ecosystems in regional towns.

You build great towns and villages on innovative ecosystems.

Innovative ecosystems play a vital role in a town or village’s innovation, economic viability and resilience. Often the first place entrepreneurs will look at is innovative ecosystems which can support and impact on the communities prosperity.

Entrepreneurs create innovative ecosystems and environments for new businesses to start, build, grow, and scale as part of a region’s economic and community development initiatives.

In Australian, innovation ecosystems are on the minds of many as a consequence of the devastation caused by droughts. Communities consciousness has been raised, but are innovative ecosystems growing in your community? New approaches to regional and community development are starting to put urgency into many aspects of our towns and villages.

What approaches are you taking to innovative ecosystems?

  • The value of entrepreneurs can play in building innovative ecosystems is now widely recognised.
  • The role of government in supporting entrepreneurs in Australian is increasing as other options stagnate without them?
  • Drought-proofing communities have now become a high priority for all levels of government.
  • The intensity of the recent widespread drought in Australia has heightened the need for improving access to local information and practical knowledge.
  • Academics and governments are learning their high-level policies are not and will not work without serious input from the people who live and work there.
  • People are starting to realise every community is different, and the differences can be related to the level of entrepreneurship, ecosystems and location, in that order.
  • Every community needs to be accountable for their ecosystems and for developing appropriate training of their community members.
  • Health, education, business and environment ecosystems are usually the first ones to focus on improving?
  • Health and well-being issues are critical in building stress-relieving initiatives and resilience.
  • Start-up micro, small, home-based and lifestyle businesses are now recognised as key to building the business ecosystems in our regional, rural and remote towns and villages.
  • Traditional community and economic development approaches are now in question.
The time for talkfests is over; it’s time for action.

When so much of Australia’s prosperity and lifestyle depends on our rural communities, if the governments and the population of our big cities do not support the regional communities in times of drought and flooding rains, they won’t be there to support them when they want and need them.

Improving your ecosystems will grow towns

Ecosystems are vital for any business, non-profit or community, as even a small slip-up can mean the difference between scoring record achievements or, not much at all.

You want the residents and other people to know and understand the ecosystems in which they operate. It can represent the perfect example of a community going positively ballistic in the marketplace.

Some essential aspects of improving your ecosystems

  • Set up your website to explain the features and benefits of the communities in various ecosystems. No doubt, this is the best way to present your community to your target audiences, in the best possible light. It costs peanuts, and it gives you a sound foundation for building your ecosystems for the benefit of everyone.
  • Explore ways of connecting the ecosystems to social media as a marketing tool. Undoubtedly one of the most potent (and cheapest) marketing strategies you can employ to build your ecosystems is to take full advantage of social media. Imagine the opportunities to connect with people and organisations who can add value to your ecosystem. You get to create links, meet new people and turn them into your supporters for years to come.
  • Play to your strengths. Whether your ecosystem has a proven track record or your refurbishing it, make sure you’re always in tune with the communities strengths and opportunities. Being honest and straightforward about the ecosystems weaknesses and threats will make them endearing and trustworthy.
  • Upgrade the value chains feeding into the various ecosystems in the community Only by doing this can you hope to bring about the desired improvements.
  • Build relationships within and outside the ecosystem to carry out the necessary work. Perhaps run a series of workshop to discuss foundations and frameworks while exploring possibilities for the future.
  • We sure everyone has a clear vision of what the ecosystem could look like in the future. Work with various ecosystems in the community (e.g. education and health) to help them to support each other.

Having patience is the hard part

New innovative ecosystems can take years to develop, and the outcomes can never be guaranteed to impact in a timely manner. People’s reactions to being forced to include patience which ranges from simple annoyances and frustration to uncontrollable anger.

Impatience impacts everybody differently. The lack of control, the abundance of power, busy lifestyles, lack attendance, need for problem-solving and decision making along with the need for understanding and education must be challenged in a positive and meaningful way.

Because it takes time, patience forces us to be involved, without the certainty of the outcomes. Uncertainty in the mix creates anxiety, worry and possibly depression because we are either desperate or impatient when it comes to bringing about improvements.

Innovative ecosystems theories need to be put into action.

The range of theories can span from the possible to probable to the ridiculous often leaving people in a state of confusion, frustration and excessive lousy stress. Of course, the good part about having patience, it allows many options to come to the fore and be implemented. Not everything can happen at the same time, so there is plenty of time for realignments and adjustments.

In growing ecosystems, once a project is underway, you must learn to be patient as there will be little instant gratification. It should not exclude the celebration of small wins along the way to keep enthusiasm and motivation at a high level.

Quotable Quotes

“Sound strategy starts with having the right goal. So I argue that the only goal that can support a sound strategy is superior profitability. If you don’t start with that goal and seek it pretty directly, you will quickly be led to actions that will undermine strategy. If your goal is anything but profitability – if it’s to be big, or grow fast or to become a technology leader – you’ll hit problems”. Michael Porter

“When one door of happiness closes, another opens, but often we look so long at the closed door that we do not see the one that has been opened up for us”. Helen Keller

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